Steph Parrott joined Health Data Research UK in February 2021 as the Digital Marketing and Analytics Manager and is now the Senior Manager for Marketing and User Insights. Her role informs the development of our growing infrastructure services, including the Alliance and its four pillars (Technology Ecosystem, Trust & Transparency, Usable Data and Capacity Building); the Gateway and the Hubs. It also includes driving engagement and use across our digital channels. This includes delivering the organisation’s analytics service, delivering the strategy for user insights and leading on delivering the strategy for marketing infrastructure services.

Before joining HDR UK, Steph worked in digital marketing at both Great Ormond Street Hospital Children’s Charity and Sparks, a paediatric research charity, where she led digital fundraising and brand campaigns. Prior to that, Steph was marketing manager at Student Cribs, having received a distinction in Digital Marketing from Google’s Squared Online and a degree in English Literature from the University of Exeter.